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可口可乐: 有史以来最好的可乐
案例简介：用可口可乐的个性化瓶子与你身边的人 (或即将接近的人) 分享片刻。
可口可乐: 有史以来最好的可乐
案例简介：Share a moment with someone close to you (or soon-to-be even closer) with Coca-Cola's personalised bottles.
Coca-Cola: Best Coke Ever
案例简介：用可口可乐的个性化瓶子与你身边的人 (或即将接近的人) 分享片刻。
Coca-Cola: Best Coke Ever
案例简介：Share a moment with someone close to you (or soon-to-be even closer) with Coca-Cola's personalised bottles.
可口可乐: 有史以来最好的可乐
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Coca-Cola: Best Coke Ever
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Everyone knows that the Christmas season is about spending time with loved ones.Coca-Cola's festive spot helmed by Paul Iannacchino taps into this by developing its personalised bottle campaign further.Individuals were already able to buy bottles with their names on, but now - in six genuine moments - bottles with specific meanings have helped to bring families and friends even closer by creating a new way to share their moments.From marriage proposals to announcing the birth of a child and a reunion with an estranged father, the ad emotionally tugs at the heart strings.
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