Bunny|海报/平面|广告营销案例【ADGuider广告指南】

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案例简介：GLOBAL BRAND INSIGHT 是一份综合专业期刊，包含品牌营销、市场信息、创意作品和其他品牌信息。它的目标是面向商业营销、大众传播和创意广告领域的专业人士。该系列广告通过动物的典型特征来宣传该杂志，反映了品牌营销、规划和创意工作领域专业人士的工作状况。这是一种与他们联系和共鸣的有趣方式，然后吸引他们浏览、购买和订阅这本杂志。发布这一系列广告后，该杂志同期零售额增长了 46%，订阅量增长了 53%。

兔子

案例简介：GLOBAL BRAND INSIGHT is a comprehensive professional journal with Brand Marketing, Market Information, Creative Works and other branding information. It targets the professional circles in business-oriented marketing, mass communication and creative advertising field. The series of ads promote the magazine through the typical characteristics of animals, reflecting the working condition of professionals in brand marketing, planning, and creative work field. It is an interesting way to connect and resonate with them, then attract them to browse, purchase and subscription this magazine. After releasing this series of advertisement, the magazine's retail sales increased by 46% over the same period and subscriptions increased by 53%.