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# AdoptANeighbor
案例简介:在大多数葡萄牙人因新型冠状病毒 (新型冠状病毒肺炎) 大流行而被关在家中期间,# AdotaUmVizinho (# AdoptANeighbor) 是葡萄牙民主发展银行发起的一项社交媒体活动,这需要人们团结一致。这项运动的重点是帮助高危人群,要求那些健康状况更安全的人伸出援手,为他们提供必要的购物服务。因此,确保那些风险最大的人不必离开房子而危及他们的生命。该活动是通过该机构的社交媒体发起的,并提供了如何在保持安全的同时提供帮助的内容和提示。
# AdoptANeighbor
案例简介:During a period where the majority of the Portuguese people was closed inside their homes due the new coronavirus (COVID-19) pandemic, #AdotaUmVizinho (#AdoptANeighbor) is a social media campaign created by DDB Portugal, that calls for the solidary in people. The campaign focus on helping the ones in the high-risk groups, by asking those in safer health conditions to reach out and take care of the essential shopping for them. Thus, making sure those most at risk, don’t have to endanger their lives by leaving the house. The campaign was launched trough the agency’s social media and provided content and tips on how to help while keeping safety on top.
#AdoptANeighbor
案例简介:在大多数葡萄牙人因新型冠状病毒 (新型冠状病毒肺炎) 大流行而被关在家中期间,# AdotaUmVizinho (# AdoptANeighbor) 是葡萄牙民主发展银行发起的一项社交媒体活动,这需要人们团结一致。这项运动的重点是帮助高危人群,要求那些健康状况更安全的人伸出援手,为他们提供必要的购物服务。因此,确保那些风险最大的人不必离开房子而危及他们的生命。该活动是通过该机构的社交媒体发起的,并提供了如何在保持安全的同时提供帮助的内容和提示。
#AdoptANeighbor
案例简介:During a period where the majority of the Portuguese people was closed inside their homes due the new coronavirus (COVID-19) pandemic, #AdotaUmVizinho (#AdoptANeighbor) is a social media campaign created by DDB Portugal, that calls for the solidary in people. The campaign focus on helping the ones in the high-risk groups, by asking those in safer health conditions to reach out and take care of the essential shopping for them. Thus, making sure those most at risk, don’t have to endanger their lives by leaving the house. The campaign was launched trough the agency’s social media and provided content and tips on how to help while keeping safety on top.
# AdoptANeighbor
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#AdoptANeighbor
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