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奥利: 纽约院子里的快乐
案例简介：
奥利: 纽约院子里的快乐
案例简介：
OLLY: Happy Inside Out by Yard NYC
案例简介：
OLLY: Happy Inside Out by Yard NYC
案例简介：
奥利: 纽约院子里的快乐
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OLLY: Happy Inside Out by Yard NYC
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Olly, the brand designed to make nutrition easy, has partnered with Yard NYC for a new campaign, 'Happy Inside Out'. The campaign addresses what’s inside every Olly that makes it so good at keeping one happy on the outside, showcasing a series of colorful videos that tell the story of each Olly product with a style and playfulness.From vitamin gummies for stress, sleep and beauty, to women's health and probiotics, the work takes us inside each of Olly's products as though they were individual rooms, a la Charlie and the Chocolate Factory. Together, the separate vignettes link together to create a bigger message: that good health can be an attitude and a state of mind.The campaign marks Olly's biggest marketing push to date, along with their first TV spot. The campaign includes television, mobile, social, in store and digital creative.CreditsAgency: Yard NYCClient: Olly
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