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多米尼克 · 克伦为金融增长提供建议
案例简介:总部位于加州的玛丽娜 · 德尔 · 雷 (Marina del Rey) 制作公司后院总监金阮 (Kim Nguyen) 与世界著名厨师多米尼克 · 克伦 (Dominique Crenn) 在纽约人寿保险的新活动中策划了一份财务成功的食谱, 纽约。不管是在厨房里还是和篮球名人堂的里克 · 巴里在球场上这位富有想象力的导演提供了无可挑剔的定时面无表情的表演,以《世界上最好的女厨师》和有史以来排名前五的罚球射手的成功为其带来了好处纽约人寿的一项政策。这场活动的特色是著名的法国厨师多米尼克 · 克伦正在调整她不断上升的克伦蛋奶酥以纽约人寿终身保险的现金价值为标准,随意地继续装饰没有限制的高于生活的甜点。该活动还包括篮球明星里克 · 巴里,他将纽约人寿的财务实力与他非正统但传奇的暗中罚球保持一致。通过一系列成功的投篮,包括蒙住眼睛的投篮,他证明了与他的罚球相似,人寿保险 “可能不性感,但有效”。" Nguyen 最近与《纽约生活》杂志合作,以喜剧演员 Demetri Martin 主演的幽默现场为该品牌推出了一个新的创意方向。
多米尼克 · 克伦为金融增长提供建议
案例简介:Marina del Rey, CA-based production company Backyard director Kim Nguyen concocts a recipe for financial success with world-renowned chef Dominique Crenn in a new campaign for New York Life Insurance out of Anomaly, NY. Whether it’s in the kitchen or on the court with Basketball Hall of Famer Rick Barry, the ever-imaginative director delivers impeccably timed deadpan performances to weave in the success of the “World’s Best Female Chef” and The Top-5 Free Throw Shooter of all time to the benefits of having a policy with New York Life.The campaign features renowned French chef Dominique Crenn aligning her ever-rising Crenn souffle to the cash value of a New York Life whole life policy, casually continuing to garnish the larger-than-life dessert that knows no limits.The campaign also includes basketball star Rick Barry suavely paralleling the consistency of New York Life’s financial strength to his unorthodox, yet legendary, underhand free throws. With a string of successful shots, including a blindfolded shot, he demonstrates that similar to his free throws, life insurance “may not be sexy, but it works.” Nguyen recently collaborated with Anomaly for New York Life, debuting a new creative direction for the brand with a humorous spot starring comedian Demetri Martin.
Dominique Crenn Cooks Up Advice On Financial Growth
案例简介:总部位于加州的玛丽娜 · 德尔 · 雷 (Marina del Rey) 制作公司后院总监金阮 (Kim Nguyen) 与世界著名厨师多米尼克 · 克伦 (Dominique Crenn) 在纽约人寿保险的新活动中策划了一份财务成功的食谱, 纽约。不管是在厨房里还是和篮球名人堂的里克 · 巴里在球场上这位富有想象力的导演提供了无可挑剔的定时面无表情的表演,以《世界上最好的女厨师》和有史以来排名前五的罚球射手的成功为其带来了好处纽约人寿的一项政策。这场活动的特色是著名的法国厨师多米尼克 · 克伦正在调整她不断上升的克伦蛋奶酥以纽约人寿终身保险的现金价值为标准,随意地继续装饰没有限制的高于生活的甜点。该活动还包括篮球明星里克 · 巴里,他将纽约人寿的财务实力与他非正统但传奇的暗中罚球保持一致。通过一系列成功的投篮,包括蒙住眼睛的投篮,他证明了与他的罚球相似,人寿保险 “可能不性感,但有效”。" Nguyen 最近与《纽约生活》杂志合作,以喜剧演员 Demetri Martin 主演的幽默现场为该品牌推出了一个新的创意方向。
Dominique Crenn Cooks Up Advice On Financial Growth
案例简介:Marina del Rey, CA-based production company Backyard director Kim Nguyen concocts a recipe for financial success with world-renowned chef Dominique Crenn in a new campaign for New York Life Insurance out of Anomaly, NY. Whether it’s in the kitchen or on the court with Basketball Hall of Famer Rick Barry, the ever-imaginative director delivers impeccably timed deadpan performances to weave in the success of the “World’s Best Female Chef” and The Top-5 Free Throw Shooter of all time to the benefits of having a policy with New York Life.The campaign features renowned French chef Dominique Crenn aligning her ever-rising Crenn souffle to the cash value of a New York Life whole life policy, casually continuing to garnish the larger-than-life dessert that knows no limits.The campaign also includes basketball star Rick Barry suavely paralleling the consistency of New York Life’s financial strength to his unorthodox, yet legendary, underhand free throws. With a string of successful shots, including a blindfolded shot, he demonstrates that similar to his free throws, life insurance “may not be sexy, but it works.” Nguyen recently collaborated with Anomaly for New York Life, debuting a new creative direction for the brand with a humorous spot starring comedian Demetri Martin.
多米尼克 · 克伦为金融增长提供建议
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Dominique Crenn Cooks Up Advice On Financial Growth
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基本信息
- 广告战役: #Be Good at Life#
- 广告品牌: New York Life Insurance Company
- 发布日期: 2017-03-01
- 行业领域: 保险 , 商务服务 , 金融/证券
- 媒体类别: 短视频
- 广告语言: 英语
- 媒介平台: 网络
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