Spending the big bucks, Advance Auto Parts has brought out an epic new chapter in... the DieHard story. Filled with highspeed car chases and shoot outs, the action-packed ad could be a scene from the film series, only Bruce Willis' character John McClane faces of old foes as he fights his way to Advance Auto Parts to install his new 'DieHard Battery.' CreditsAdvertising Agency: The Marketing Arm, USACEO: Andrew RobinsonPresident: Trina RoffinoEVP, Creative: Will ClarkeSVP, Creative: Leo SantosSVP, Creative: Harris WilkinsonSr. Creative Director/Art Director: Rob NeatherlinSr. Director, Concepting: Stu HillAssociate Director, Concepting/Copywriter: Nick CernochCreative Director: Steve HinckleAssociate Creative Director: Shelly WilliamsSr. Art Director: Ida BrownSr. Copywriter: David FoxArt Director: Zach PhillipsSVP, Account: Lori ThelenDirector, Account: Shyrl BagnerisSr. Account Executive, Account: Stephanie IbanezEVP, Strategy: Kathleen ColditzVP, Strategy: Chris LeeStrategist: Stephen BellingerVice President, Production: Diana SchroederSr. Producer: Matt WilliamsProduction Company: Natural SelectionExecutive Producers: Amanda Mortimer, Nicole FloresDirector: John SuitsDirector of Photography: Will StoneProduction Designer: David Dean EbertCostume Designer: Anthony TranCasting: Bobby Stephenson / 5th Street StudiosMake Up: Hugo VillasenorHair: D'nelle AlmanzaEditors: John Suits, Adam GrabarnickVFX Producer: David BrownVFX Supervisor: Matt Von Brock / Ghost VFXGraphics: Howard Shur, Rik Michul, Adam Petke / Flawless PostVO: Ashton Smith / KMR TalentMedia Planning and Buying: 360iPR Agency: FleishmanHillard