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没有母亲节快乐
案例简介：11月9日是世界孤儿日。很少有人知道这一点，但全世界 1.32亿的孩子知道。为了提高海湾地区对这一天的认识，并寻求支持，继续为这些有需要的儿童提供母亲般的照顾、爱和保护，SOS 儿童村国际没有创建母亲节,一场要求人们今天支持它的运动，这样明天就不会有孩子像孤儿一样。剧组完全是来自黎巴嫩房屋的 SOS 儿童村孤儿，它是在贝鲁特拍摄的。一周前，该活动在社交媒体、杂志、户外、在线横幅、广播和电视保险杠上推出。我们邀请人们在 11月9日庆祝母亲节。这场运动的标题 “不快乐母亲节” 显然在观众中引起了喜忧参半的反应，人们不明白为什么我们不想庆祝妈妈。这部在线电影当天上映，揭示了整个活动。# 幸福日
没有母亲节快乐
案例简介：November 9th is World Orphan's Day. Few people know about this but 132 million kids around the world do. To raise awareness of this day in the gulf area and find support to continue providing motherly care, love and protection for these children in need, SOS Children's Villages International has created No Mother's Day, a campaign that asks people to support it today so no child feels like an orphan tomorrow.The cast is entirely SOS Children's Villages orphans from the houses in Lebanon, and it was shot in Beirut. The campaign teaser launched a week ago on social media, magazines, OOH, online banners, radio and tv bumpers.We invited people to celebrate No Mother's Day this November 9th. The whole headline of this campaign "Happy No Mother's Day" has obviously caused a mixed reaction amongst the audience where people do not understand why we wouldn't want to celebrate moms. The online film was released on the date, revealing the whole campaign. #happynomothersday
Happy No Mother's Day
案例简介：11月9日是世界孤儿日。很少有人知道这一点，但全世界 1.32亿的孩子知道。为了提高海湾地区对这一天的认识，并寻求支持，继续为这些有需要的儿童提供母亲般的照顾、爱和保护，SOS 儿童村国际没有创建母亲节,一场要求人们今天支持它的运动，这样明天就不会有孩子像孤儿一样。剧组完全是来自黎巴嫩房屋的 SOS 儿童村孤儿，它是在贝鲁特拍摄的。一周前，该活动在社交媒体、杂志、户外、在线横幅、广播和电视保险杠上推出。我们邀请人们在 11月9日庆祝母亲节。这场运动的标题 “不快乐母亲节” 显然在观众中引起了喜忧参半的反应，人们不明白为什么我们不想庆祝妈妈。这部在线电影当天上映，揭示了整个活动。# 幸福日
Happy No Mother's Day
案例简介：November 9th is World Orphan's Day. Few people know about this but 132 million kids around the world do. To raise awareness of this day in the gulf area and find support to continue providing motherly care, love and protection for these children in need, SOS Children's Villages International has created No Mother's Day, a campaign that asks people to support it today so no child feels like an orphan tomorrow.The cast is entirely SOS Children's Villages orphans from the houses in Lebanon, and it was shot in Beirut. The campaign teaser launched a week ago on social media, magazines, OOH, online banners, radio and tv bumpers.We invited people to celebrate No Mother's Day this November 9th. The whole headline of this campaign "Happy No Mother's Day" has obviously caused a mixed reaction amongst the audience where people do not understand why we wouldn't want to celebrate moms. The online film was released on the date, revealing the whole campaign. #happynomothersday
没有母亲节快乐
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Happy No Mother's Day
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基本信息
- 广告战役： #Happy No Mother's Day#
- 广告品牌： SOS Children's Villages International
- 发布日期： 2015-11-01
- 行业领域： 其他
- 媒体类别： 短视频 , APP
- 广告语言： 阿拉伯语
- 媒介平台： 网络
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