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珍惜今天
案例简介:MEMORIESLAB 推出了第一个品牌电影,由孩子们喜欢 JETLAGMemorieslab 是一个实验精品照片实验室,相信通过高质量的印刷品来保存瞬间和情感。受时间流逝的启发,Memo-rieslab 推出了它的第一个品牌活动《今日宝藏》,这部宣言电影由孩子们喜欢时差的人创作,由马修 · 塞萨尔执导。 这部名为《今日宝藏》的电影是一首充满象征意义的视觉诗歌,拍摄于冰岛广阔的风景中: 《德罗琳》代表了人类对未来的渴望; 骑摩托车的人在沙漠海滩上比赛,展示了我们在地球上短暂的踪迹; 两个老恋人代表真爱。 Memorieslab 提醒我们,所有这些感觉和生活的时刻都可以通过相机的点击来捕捉。 Memorieslab 已经开发了一个完整的产品系列,现在显示在他们的新网站 Memorieslab.com 上。该实验室专门利用传统技术重现数字图像。无论是通过数字激光曝光还是接触印刷数字底片,该实验室都努力让当代摄影师拥有真正的画廊、博物馆和收藏家标准摄影印刷品。来自冰岛的独家照片已经在 Memorieslab 的在线画廊展示。 Memorieslab 选择了 Kids Love Jetlag (FF GROUP) 的创造力来创建和监控巴黎和上海办事处之间的品牌发布。这部品牌电影代表了今天更大活动 # 宝藏的第一个里程碑。在接下来的几周里,Memorieslab 将通过一个新产品、内容和体验的环境,继续让观众沉浸在单色的颂歌中。
珍惜今天
案例简介:MEMORIESLAB UNVEILS ITS FIRST BRAND FILM BY KIDS LOVE JETLAGMemorieslab is an experimental boutique photo lab which believes in the preservation of moments and emotions through high-quality prints. Inspired by the passing of time, Memo-rieslab unveils its very first brand campaign, Treasure Today, with a manifesto film created by Kids Love Jetlag and directed by Mathieu Cesar. The film called “Treasure Today” is a visual poem edited in rewind full of symbolism, shot in the middle of the wide landscapes of Iceland: a DeLorean denotes humanity’s rush towards the future; the motorcyclist racing on a desert beach illustrates the fleeting trace we all leave on Earth; two old lovers represent true love. Memorieslab reminds us that all these feelings and moments of life can be captured by a camera's click. Memorieslab has developed a complete line of product now displayed on their new website Memorieslab.com. The lab specializes in recreating digital images using traditional tech-niques. Whether through digital laser exposures or contact printing digital negatives, the lab strives to empower contemporary photographers with the luxury of real gallery, museum and collector standard photographic prints. Exclusive shots from Iceland are already showcased on Memorieslab’s online gallery. Memorieslab chose the creativity of Kids Love Jetlag (FF GROUP) to create and monitor the brand launch between the Paris and Shanghai offices. The brand movie represents the first milestone of a bigger campaign #Treasure Today. In the coming weeks, Memorieslab will continue to immerse its audience in an ode to monochrome, through an environment of new products, content and experiences.
Treasure Today
案例简介:MEMORIESLAB 推出了第一个品牌电影,由孩子们喜欢 JETLAGMemorieslab 是一个实验精品照片实验室,相信通过高质量的印刷品来保存瞬间和情感。受时间流逝的启发,Memo-rieslab 推出了它的第一个品牌活动《今日宝藏》,这部宣言电影由孩子们喜欢时差的人创作,由马修 · 塞萨尔执导。 这部名为《今日宝藏》的电影是一首充满象征意义的视觉诗歌,拍摄于冰岛广阔的风景中: 《德罗琳》代表了人类对未来的渴望; 骑摩托车的人在沙漠海滩上比赛,展示了我们在地球上短暂的踪迹; 两个老恋人代表真爱。 Memorieslab 提醒我们,所有这些感觉和生活的时刻都可以通过相机的点击来捕捉。 Memorieslab 已经开发了一个完整的产品系列,现在显示在他们的新网站 Memorieslab.com 上。该实验室专门利用传统技术重现数字图像。无论是通过数字激光曝光还是接触印刷数字底片,该实验室都努力让当代摄影师拥有真正的画廊、博物馆和收藏家标准摄影印刷品。来自冰岛的独家照片已经在 Memorieslab 的在线画廊展示。 Memorieslab 选择了 Kids Love Jetlag (FF GROUP) 的创造力来创建和监控巴黎和上海办事处之间的品牌发布。这部品牌电影代表了今天更大活动 # 宝藏的第一个里程碑。在接下来的几周里,Memorieslab 将通过一个新产品、内容和体验的环境,继续让观众沉浸在单色的颂歌中。
Treasure Today
案例简介:MEMORIESLAB UNVEILS ITS FIRST BRAND FILM BY KIDS LOVE JETLAGMemorieslab is an experimental boutique photo lab which believes in the preservation of moments and emotions through high-quality prints. Inspired by the passing of time, Memo-rieslab unveils its very first brand campaign, Treasure Today, with a manifesto film created by Kids Love Jetlag and directed by Mathieu Cesar. The film called “Treasure Today” is a visual poem edited in rewind full of symbolism, shot in the middle of the wide landscapes of Iceland: a DeLorean denotes humanity’s rush towards the future; the motorcyclist racing on a desert beach illustrates the fleeting trace we all leave on Earth; two old lovers represent true love. Memorieslab reminds us that all these feelings and moments of life can be captured by a camera's click. Memorieslab has developed a complete line of product now displayed on their new website Memorieslab.com. The lab specializes in recreating digital images using traditional tech-niques. Whether through digital laser exposures or contact printing digital negatives, the lab strives to empower contemporary photographers with the luxury of real gallery, museum and collector standard photographic prints. Exclusive shots from Iceland are already showcased on Memorieslab’s online gallery. Memorieslab chose the creativity of Kids Love Jetlag (FF GROUP) to create and monitor the brand launch between the Paris and Shanghai offices. The brand movie represents the first milestone of a bigger campaign #Treasure Today. In the coming weeks, Memorieslab will continue to immerse its audience in an ode to monochrome, through an environment of new products, content and experiences.
珍惜今天
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Treasure Today
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基本信息
- 广告战役: ##TreasureToday#
- 广告品牌: Memorieslab
- 发布日期: 2015-10-01
- 行业领域: 广告营销 , 传媒公司 , 商务服务
- 媒体类别: 短视频
- 广告语言: 法语
- 媒介平台: 网络
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