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汤姆·汉克斯
案例简介:创意Alo媒体迪拜与世界卫生组织和Talenthouse合作 (基于全球创意倡议,传播对新型冠状病毒肺炎大流行的认识),提出了一个简单的见解: 没有人,绝对没有人是安全的。 不分阶级或国籍,信仰或宗教。为了进一步推动这一点,我们利用了易受大流行影响的全球名人。因为我们意识到让人们摆脱自满的唯一方法是展示现实世界的例子,并在这个过程中告诉人们通过打击无知来认真对待这个问题。
汤姆·汉克斯
案例简介:Creative Alo Media Dubai in partnership with the World Health Organisation & Talenthouse (based on a call for creatives initiative worldwide, to spread the awareness of the COVID-19 pandemic), came up with a simple insight: No one, absolutely no one is safe from the pandemic. Regardless of class or nationality, creed or religion. To drive the point further, we used global celebrities who became vulnerable to the pandemic. since we realised that the only way to shake people out of their complacency was to showcase real world examples, and in the process tell people to take the issue seriously by fighting the ignorance.
Tom Hanks
案例简介:创意Alo媒体迪拜与世界卫生组织和Talenthouse合作 (基于全球创意倡议,传播对新型冠状病毒肺炎大流行的认识),提出了一个简单的见解: 没有人,绝对没有人是安全的。 不分阶级或国籍,信仰或宗教。为了进一步推动这一点,我们利用了易受大流行影响的全球名人。因为我们意识到让人们摆脱自满的唯一方法是展示现实世界的例子,并在这个过程中告诉人们通过打击无知来认真对待这个问题。
Tom Hanks
案例简介:Creative Alo Media Dubai in partnership with the World Health Organisation & Talenthouse (based on a call for creatives initiative worldwide, to spread the awareness of the COVID-19 pandemic), came up with a simple insight: No one, absolutely no one is safe from the pandemic. Regardless of class or nationality, creed or religion. To drive the point further, we used global celebrities who became vulnerable to the pandemic. since we realised that the only way to shake people out of their complacency was to showcase real world examples, and in the process tell people to take the issue seriously by fighting the ignorance.
汤姆·汉克斯
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Tom Hanks
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基本信息
- 广告战役: #Fight against COVID/19-平面-8713#
- 广告品牌: Fight against COVID/19
- 发布日期: 2019-04
- 行业领域: 个人护理 , 日用品/母婴
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
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Headline: Life isn’t a box of chocolates for everyone. Fight the ignorance #BringBackTheJoy Copy: COVID-19 can get you. None of us are free from this global pandemic. Let’s fight this ignorance together. Let’s #BringBackTheJoy
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