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我在这里
案例简介：过去几年改变了我们彼此之间的互动方式。人们匆匆忙忙地度过一天，却没有注意到周围的人-这对大问题供应商产生了令人难以置信的影响。为了支持他们，Forever Beta和The Big Issue推出了I'm Here，这是一个使用技术将人们联系起来的数字户外活动。每当供应商在街上时，夹克中的地理定位信标都会触发数字屏幕，将人们指向他们的方向-直到他们距离多少米。英国永远测试版为 “大问题” 制作的户外广告，类别为: 公共利益、非政府组织。
我在这里
案例简介：The last few years have changed how we interact with each other. People rush through their day and don’t notice those around them – and it's having an incredible impact on Big Issue vendors. To support them, Forever Beta and The Big Issue launched I’m Here, a digital out-of-home campaign that uses technology to connect people. Whenever vendors are on the street, geolocation beacons in their jackets trigger digital screens that point people in their direction – right down to how many metres away they are. Outdoor advertisement created by Forever Beta, United Kingdom for The Big Issue, within the category: Public Interest, NGO.
I'm Here
案例简介：过去几年改变了我们彼此之间的互动方式。人们匆匆忙忙地度过一天，却没有注意到周围的人-这对大问题供应商产生了令人难以置信的影响。为了支持他们，Forever Beta和The Big Issue推出了I'm Here，这是一个使用技术将人们联系起来的数字户外活动。每当供应商在街上时，夹克中的地理定位信标都会触发数字屏幕，将人们指向他们的方向-直到他们距离多少米。英国永远测试版为 “大问题” 制作的户外广告，类别为: 公共利益、非政府组织。
I'm Here
案例简介：The last few years have changed how we interact with each other. People rush through their day and don’t notice those around them – and it's having an incredible impact on Big Issue vendors. To support them, Forever Beta and The Big Issue launched I’m Here, a digital out-of-home campaign that uses technology to connect people. Whenever vendors are on the street, geolocation beacons in their jackets trigger digital screens that point people in their direction – right down to how many metres away they are. Outdoor advertisement created by Forever Beta, United Kingdom for The Big Issue, within the category: Public Interest, NGO.
我在这里
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I'm Here
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