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天哪,爬行者,那些运动鞋是你做的吗?
案例简介:Builders Club为Nike的ISPA (即兴,清除,保护和适应) 系列制作的视觉创意广告是通过混合媒体进行的不间断旅程。
天哪,爬行者,那些运动鞋是你做的吗?
案例简介:Builders Club's visually inventive commercial for Nike's ISPA (improvise, scavenge, protect and adapt) collection is a non-stop journey though mixed media.
Jeepers, creepers, did you make those sneakers?
案例简介:Builders Club为Nike的ISPA (即兴,清除,保护和适应) 系列制作的视觉创意广告是通过混合媒体进行的不间断旅程。
Jeepers, creepers, did you make those sneakers?
案例简介:Builders Club's visually inventive commercial for Nike's ISPA (improvise, scavenge, protect and adapt) collection is a non-stop journey though mixed media.
天哪,爬行者,那些运动鞋是你做的吗?
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Jeepers, creepers, did you make those sneakers?
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Remember that episode of The Simpsons where Homer's long-lost brother invites him to design his own automobile and he makes one that's such a aesthetic disaster it drives [pun intended] him out of business? Well, we're not saying that the trainer featured in this visually creative spot for Nike's ISPA (improvise, scavenge, protect and adapt) collection is reminiscent of The Homer but, well, if we found out it came out of Springfield we wouldn't be surprised. Thankfully, Builders Club's inventive commercial, The Road Warrior, is very eye-pleasing, playfully mixing media and techniques - hand drawings, low-fi 2D animations, self-filmed iPhone videos, slick 3D animations - to tell the shoe's story with engaging energy.
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