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波士顿儿童医院: 穆伦洛 (MullenLowe) 的梦想之梦
案例简介:
波士顿儿童医院: 穆伦洛 (MullenLowe) 的梦想之梦
案例简介:
Boston Children’s Hospital: Dream Dare Deliver by MullenLowe
案例简介:
Boston Children’s Hospital: Dream Dare Deliver by MullenLowe
案例简介:
波士顿儿童医院: 穆伦洛 (MullenLowe) 的梦想之梦
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Boston Children’s Hospital: Dream Dare Deliver by MullenLowe
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MullenLowe has created a short film for Boston Children's Hospital to help the hospital kick off its "most ambitious fundraising campaign ever - Dream Dare Deliver." In the film, MullenLowe used a whimsical pop-up book to tell the story of the hospital, show off its innovations & capabilities, and explain how potential donors can help . According to MullenLowe, the video was used at the campaign's kick-off event, and the hospital will continue to share it throughout their quest to raise $1.3bn.CreditsProduction Company: Tronco, Buenos Aires, ArgentinaDirector: Carlos BalseiroCreative Director: Antonio BalseiroProducer: Matias BoiseeDP: Santiago MelazziniMullenLoweChief Creative Officer: Mark WennekerExecutive Creative Director: Dave WeistExecutive Creative Director: Tim VaccarinoVP, Associate Creative Director: Allison RudeVP, Associate Creative Director: Brian LeechExec Director of Integrated Production: Liza NearSVP, Director of Broadcast Production: Zeke BowmanSenior Broadcast Producer: Ken KingdonSenior Content Producer: Joe SerraSVP, Group Account Director: Rebekah PagisAccount Executive: Kate ChartierStrategist, Rocky GranumJunior Strategist, Stephanie CostaEditorial: TroncoEditor: Carlos BalseiroExecutive Producer: Barry GilbertColor Correct: TroncoColorist: AnalÌa PiccininiAnimation/Graphics: TroncoArtist: Marilina MartignoneAudio Post: SoundtrackSound Design/Mixer: Mike SecherOriginal Music: MarmosetCastAnnouncer: Virginia MadsenDoctor VO1: Ellen GrantDoctor VO2: James McCullyDoctor VO3: Leonard ZonDoctor VO4: Stella Kourembanas
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