In a global brand campaign, 'Doubt. Create. Repeat.,' WeTransfer seeks to reframe doubt as a way to question, iterate, and build a pathway to positive change.The campaign reflects on feelings of uncertainty and calls on creatives to leverage doubt as fuel to propel new ideas forward. Through this campaign, WeTransfer draws on its heritage as a company that values and facilitates every part of the creative process. Today, the company is doubling down on its focus to deliver the best tools that empower creatives to flourish in this new era of remote work.Its product portfolio includes collaborative presentation tool, Paste; popular sketching app, Paper, and inspiration gathering app Collect. The 'Doubt. Create. Repeat.' campaign reflects WeTransfer’s diverse product offerings that help break down, build up, evolve, and push forward big ideas.CreditsCreative Agency: PreacherFounders: Krystle Loyland, Seth Gaffney, Rob BairdCreative Directors: Marcus Brown & Zach WatkinsStrategy Director: Marika WigganBrand Director: Stephanie SmithSr. Producer: Rachel KichlerSr. Art Directors: Elliot Eliash & J.J. KraftSr. Copywriter: Chris VandersallProduction Company: Biscuit FilmworksDirector: Daniel WarwickLine Producer: Jakob RühleDP: Ottar GudnasonEditor, Andy McGraw: CartelMix: Dusty Albertz, TBD PostFinish & Animation: The MillMedia Agency: Noble People