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波哥大时装周-BFW 2019
案例简介:描述 波哥大时装周是波哥大商会的一项计划,旨在将这座城市变成具有国际地位的商业和时尚之都; 聚集多个国家和国际演员,以提高新兴和巩固的哥伦比亚设计师的创意人才,加强他们的品牌并扩大他们的市场。 想法: 我们开发了一系列海报,旨在使公众感受到服装,皮革制品和珠宝制造过程中各种材料和质地。为此,我们使用微距镜头进行了拍照,使我们能够捕获构成这些服装的纤维,线和层; 更深入地了解设计的含义。 为了突出形象而不失去活动的意义,我们将标题和排版整合到这些纹理中,创建了令人印象深刻的海报,因为它们的色彩和真实感,但同时传达了事件及其主题的信息。 哥伦比亚席尔瓦·公共广告公司为波哥大的卡马拉·德·科莫西奥制作的印刷广告,类别为: 公共利益、非政府组织。
波哥大时装周-BFW 2019
案例简介:Description Bogotá Fashion Week is a program of the Bogotá Chamber of Commerce that aims to turn the city into a business and fashion capital of international stature; congregating multiple national and international actors to boost the creative talent of emerging and consolidated Colombian designers, strengthen their brands and expand their market. THE IDEA: We developed a series of posters with the idea of making the public feel the various materials and textures surrounding the manufacture of garments, leather goods and jewelry. For this we did a photo session with macro lenses that allowed us to capture the fibers, threads and layers that make up each of these garments; a deeper view of what design means. In order to highlight the image without losing the meaning of the campaign, we integrated the titles and typographies into these textures, creating impressive posters because of their color and realism but at the same time communicating the information of the event and its themes. Print advertisement created by Silva Publicidad, Colombia for Cámara de Comercio de Bogotá, within the category: Public Interest, NGO.
Bogotá Fashion Week - BFW 2019
案例简介:描述 波哥大时装周是波哥大商会的一项计划,旨在将这座城市变成具有国际地位的商业和时尚之都; 聚集多个国家和国际演员,以提高新兴和巩固的哥伦比亚设计师的创意人才,加强他们的品牌并扩大他们的市场。 想法: 我们开发了一系列海报,旨在使公众感受到服装,皮革制品和珠宝制造过程中各种材料和质地。为此,我们使用微距镜头进行了拍照,使我们能够捕获构成这些服装的纤维,线和层; 更深入地了解设计的含义。 为了突出形象而不失去活动的意义,我们将标题和排版整合到这些纹理中,创建了令人印象深刻的海报,因为它们的色彩和真实感,但同时传达了事件及其主题的信息。 哥伦比亚席尔瓦·公共广告公司为波哥大的卡马拉·德·科莫西奥制作的印刷广告,类别为: 公共利益、非政府组织。
Bogotá Fashion Week - BFW 2019
案例简介:Description Bogotá Fashion Week is a program of the Bogotá Chamber of Commerce that aims to turn the city into a business and fashion capital of international stature; congregating multiple national and international actors to boost the creative talent of emerging and consolidated Colombian designers, strengthen their brands and expand their market. THE IDEA: We developed a series of posters with the idea of making the public feel the various materials and textures surrounding the manufacture of garments, leather goods and jewelry. For this we did a photo session with macro lenses that allowed us to capture the fibers, threads and layers that make up each of these garments; a deeper view of what design means. In order to highlight the image without losing the meaning of the campaign, we integrated the titles and typographies into these textures, creating impressive posters because of their color and realism but at the same time communicating the information of the event and its themes. Print advertisement created by Silva Publicidad, Colombia for Cámara de Comercio de Bogotá, within the category: Public Interest, NGO.
波哥大时装周-BFW 2019
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Bogotá Fashion Week - BFW 2019
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基本信息
- 广告战役: #Cámara de Comercio de Bogotá-平面-1c14#
- 广告品牌: Cámara de Comercio de Bogotá
- 发布日期: 2000
- 行业领域: 互联网服务 , 文娱/内容
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
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Challenging fashion is to generate a sensation. Challenging fashion is to know the origin of inspiration. Challenging fashion is to dare to create trends. Challenging fashion is to mold great business ideas.
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