Mixionary|海报/平面|广告营销案例【ADGuider广告指南】

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Mixionary

案例简介：我们为帝亚吉欧制作了这一系列八幅限量版印刷品，作为我们 Mixionary 混合饮料和鸡尾酒活动的一部分。每个印刷品是一种鸡尾酒，屏幕上印有代表每种成分体积的比例色块。信息图形细分系列包括伏特加马提尼，大都会，血腥玛丽，杜松子酒和滋补品，La Primavera，曼哈顿和汤姆 · 柯林斯。金属墨水被用来突出帝亚吉欧每种鸡尾酒的每个高级品牌，这些品牌印在 K.W.Doggett 的 Keaykolour 工艺库存上。

Mixionary

案例简介：We created this series of eight, limited edition prints for Diageo as part of our Mixionary mixed drinks and cocktails campaign. Each print is one cocktail, screen-printed with proportionate colour blocks that represent the volume of each ingredient. The info graphic breakdown series includes a Vodka Martini, Cosmopolitan, Bloody Mary, Gin and Tonic, La Primavera, Manhattan and Tom Collins. Metallic inks have been used to highlight each of Diageo’s premium brands for each cocktail, which are printed on a K. W. Doggett’s Keaykolour craft stock.