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祖先: 美国的伟大来自世界各地Droga5
案例简介:
祖先: 美国的伟大来自世界各地Droga5
案例简介:
Ancestry: America's Greatness Comes From Everywhere by Droga5
案例简介:
Ancestry: America's Greatness Comes From Everywhere by Droga5
案例简介:
祖先: 美国的伟大来自世界各地Droga5
暂无简介
Ancestry: America's Greatness Comes From Everywhere by Droga5
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As the US team competes in the Olympic games in South Korea, Ancestry is telling people that perhaps the most iconic moment of all was made up of Americans who had their roots from all around the globe.In the ‘America’s Greatness Comes from Everywhere’ campaign, Ancestry spotlights the surprising diversity of former hockey players, including from the ‘Miracle on Ice’ team that beat the USSR in the 1980 Winter Olympics. The voices of Mike Eruzione, Rob McClanahan, Dave Christian, John Harrington and Buzz Schneider are all heard as they talk about their great game and their diverse backgrounds.After discovering their DNA results through Ancestry, the beloved ‘All-American’ sports heroes found out that ‘All-American’ had a much deeper meaning: the team members’ DNA results uncovered Italian, Middle Eastern, Southern Asian and Russian ancestry, to name just a few, highlighting that America’s greatness truly comes from everywhere.CreditsClient: Ancestry Agency: Droga5 NYCreative Chairman: David DrogaExecutive Creative Director: Kevin BradyGroup Creative Director: Justin RubenCreative Director: Paul MeatesCreative Director: Thom GloverCopywriter: Ted MeyerArt Director: Tommaso FontanellaDesigner: Dan PulitoChief Creation Officer: Sally-Ann DaleCo-Directors of Film Production: Jesse Brihn, Bryan LitmanExecutive Producer, Film: Tricia Lentini HimotProducer, Film: Anna Wright-HandsProducer, Film: Leah DonnenbergAssociate Producer, Film: Lily Allen MusicSupervisor: Mike LadmanDirector of Business Affairs: Jocelyn HowardSr. Business Affairs Manager: Shaunda SladeGlobal Chief Strategy Officer: Jonny BauerCo-Head of Strategy: Colm MurphyStrategy Director: Tom GibbySenior Brand Strategist: Ryan McDaidHead of Communications: Strategy Colleen LeddyGroup Communications Strategy Director: Dean ChallisSenior Communications Strategist: Kathryn RuoccoChief Intelligence Officer: Amy AveryData Strategy Director: Evan FungJunior Data Strategist: Jenna MoormanHead of Account Management: Dan GondaGroup Account Director: Phillipa CampbellAccount Director: Sharon ByerAccount Supervisor: Taylor BerryAssociate Account Manager: Tehjal SuriProject Manager: Sam SongProject Manager: Kareem MillerClient: AncestryEVP, Chief Marketing Officer: Vineet Mehra SVP, Marketing Caroline Sheu Executive Creative Director Paige Grossman Director, Brand Experience DNA Mark Chiarcossi Director, Brand Experience Family History Bill De Groot Production Company Stink Films Directors Jones+Tino Managing Director Jeff Baron Executive Producer Melinda Nugent Line Producer Nadine Brown Head of Production Nick Fuller Director of Photography Franz Lustig Production Designer Zuzana Sucha Service Company Division Productions Executive Producer Rok Bukovec Line Producer Vlaho Krile Editorial COSMOSTREET Editor (via Trim, London) Paul Hardcastle Assistant Editor: Josh Berger Executive Producer Maura Woodward Head of Production Luiza Naritomi Post Production The Mill Colorist Mikey Rossiter Color Executive Producer Rochelle Brown Color Producer Evan Bauer Color Coordinator Blake Rice Color Assists Nate Seymour Dan Moisoff Elias Nousiopoulos Executive Producer(s) Thomas Gibson Rachael Trillo Associate Producer Sophie Mitchell VFX Supervisor & Senior Lead Compositor Antoine Douadi 2D Artists James Cudahy K Khanna Sung Eun Moon Taner Besen Music Found Objects Composer Jay Wadley Executive Producer Jennie Armon Senior Producer Matt Nelson Track Title “Blue Line” Sound Heard City Sound Designer Evan Mangiamele Elizabeth McClanahan Mixer Evan Mangiamele Executive Producer Sasha Awn
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