The Times and The Sunday Times have aired four 30-second spots within Trump: An American Dream, Channel 4’s major new prime-time four-part series, to promote the next stage of its ‘Know Your Times’ campaign.The spots will feature 30-second clips from a series of speed debates with columnists from The Times and The Sunday Times demonstrating how its writers represent a diverse range of opinions. The ads are part of a new integrated TV, radio, online and outdoor advertising campaign, which focuses on the newspapers’ premium positioning and commitment to in-depth reporting and analysis.The campaign, created by Pulse Creative and CHI & Partners and produced by Sassy Films, will challenge readers’ perceptions of the titles and help them realise their value.CreditsInterim CMO: Victoria BellHead of brand, strategy and planning: Jodie JenkinsBrand marketing manager: Lynne FraserPulse Creative London and CHI & PartnersCEO: Deborah KerrMD: Jim DyerExecutive creative directors: Robin Garton, Micky Tudor and Yan ElliottCreative team: Angus Vine, Colin Smith, Duncan Brooks, Alice Burton, Marc Donaldson, Andy Peel, Paul AldermanAccount team: Georgie Ambrose, Emily Turpin and Natasha ThomasMedia team: Matthew Mint and Sarah JopsonProduction house: Sassy ProductionsDirector: Tony Gregory