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雀巢咖啡: 上海地铁站互动游戏
案例简介：
雀巢咖啡: 上海地铁站互动游戏
案例简介：
Nescafe: Interactive DOOH Game at Shanghai Metro Station
案例简介：
Nescafe: Interactive DOOH Game at Shanghai Metro Station
案例简介：
雀巢咖啡: 上海地铁站互动游戏
暂无简介
Nescafe: Interactive DOOH Game at Shanghai Metro Station
暂无简介
基本信息
综合评分
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创意
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文案
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视觉
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案例详情
To promote its cold brew coffee, Nescafe launched an interactive game at People’s Square Station, Shanghai. By standing in the interactive area and moving their bodies, passengers could control the coffee bottle on the digital screen to collect the coffee drops and try to fill up the bottle in 30 seconds. After the mission was completed, participants received a QR code with which they could get a free bottle of cold brew coffee from the vending machine nearby.
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任意搜索品牌关键词，脑洞创意策划1秒呈现
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