Checkers' latest ad is a documentary-style video that features rapper Rick Ross as he discusses his love for the chain's food and explains why he recently decided to buy the Checkers in his hometown of Carol City, Florida. In the short film, Ross tells viewers about his tough upbringing in Carol City and the fact that he used to spend his car wash money on Checkers' hamburgers and fries. Created in partnership with Atlanta agency Fitzgerald & Co and media company Woven Digital, the work marks the official launch of the partnership between Checkers and Ross. The video is being supported by paid digital and social-media promotions and is running on Woven's entertainment and culture platform Uproxx. CreditsChief Creative Officer: Noel CottrellGroup Creative Director: Ryan BoblettGroup Creative Director: Carl CorbittCreative Director: Dave GordonAssociate Creative Director: Jean TanisEVP, Chief Strategy Officer: David MatathiaVP, Account Director: Jeff QuickManagement Supervisor: Madison GarganAssistant Account Executive: Lauren EdwardsSVP, Business Director: Mike McGarryEVP, Chief Media Officer: Liz DaneyVP, Group Media Director: Anna SherrillAssistant Media Director, Digital: Jessica FergenWovenCEO / Chief Creative Officer: Benjamin BlankHead of Studio: Kurt AndersonStudio Creative Directer: Bridger NielsonHead of Post Production: Matt LividaryContent Strategist: Kaila MulcahyCreative Brand Strategist: Dina GachmanDirector of Brand Partnerships: Eddie PeñaBrand Strategist: Eric ChanProducer: Ricky Lloyd GeorgeDirector of Photography: Alastair McKevittClient Services Manager: Ryan Lee